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Affiliate Marketing contributes to 16% of the global E-Commerce sales. So creating high-quality content is pivotal for success in Affiliate Marketing.

However, creating content for the sake of creating content is not enough to generate leads and sales. As an Affiliate Marketer, it is crucial to create content that helps people, provides value, and solves problems.

With that being said, creating content, especially if you are a beginner, is not a piece of cake. It is an arduous task to come up with content that is valuable, unique, and relevant.

To help you out, my team and I have made a list of the type of content that sells and how you can create content, after days of research and testing.

What Type Of Content Sells?

As an Affiliate Marketer, you should understand what type of content sells. Below is the list of most popular content types for Affiliate Marketing:

(1) Product Reviews

Type 1 - Product Reviews

To write a product review, it is recommended that you use the product yourself. Only after experiencing and using the product, can you write content about it.

In the product review, you can talk about the steps to set up the product, if it is a tool or software. You can also talk about the benefits, drawbacks, and features of the products.

However, if you want to write about a product that you have not used, you could explore the following platforms:

Amazon

If you are an Amazon Associate, you could open the product page and note down points about the product. I want to add that when you research the product, do not copy and paste the content as it is. Go through the content and write points in your own words, okay?

If you do not find adequate information about the product, you could explore the product review section as it contains the first-hand experience of the people who used it.

Product Brand Website

If the product you are promoting is not available on Amazon, you could visit the product’s brand website, research about the product and create content in your own words.

(2) How-To Guides

Type 2 - How-To Guides

The second type of content that you can create is a how-to guide. A how-to guide contains the steps that your audience should take to go from point A to point B.

For example, if you are a fat loss expert, you can write a how-to guide covering the 6 steps to go from being obese to getting in shape. Or you can write a how-to guide to teach people the steps to set up a webinar system.

For example, if you are promoting a webinar platform, you can structure your content as follows:

The title can be “How to set up WebinarKit in 6 easy steps?

Then you can break down the steps as below:

Step 1: In this step, you could walk your audience through the steps for purchasing the webinar platform.

Step 2: The second step could be uploading the webinar video, setting the title, and presenter information.

Step 3: The third step can be creating the registration and thank you pages.

Step 4: The fourth step can be creating an email follow-up sequence.

Step 5: The fifth step can be integrating your webinar platform and the email marketing system.

Step 6: The sixth step can be to generate the webinar link.

The purpose of a how-to guide is to take people from point A, where they have no idea about your product to point B, where they know how the product works.

How-to blogs and videos do well in terms of ranking on the first page of the Search Engine Results Page.

(3) Listicles

Type 3 - Listicles

The third format you can create content in is the listicle or a list article. It includes ‘n’ things you can do to achieve your goal.

For example:

  1. 6 ways to lose belly fat
  2. 10 steps to becoming the best coder
  3. 5 methods to become a better writer

These are examples of a listicle or a list article. According to my research, a number in the title works better than a generic title, okay?

(4) Checklists

Type 4 - Checklists

The fourth format is to create a checklist. A checklist contains a list of items that you must accomplish to achieve your goal.

For example, 6 foods to eat daily to reduce belly fat. 10 elements to master to become the best Python programmer. 5 exercises to do every day to become a better writer.

You can create a checklist in the form of a blog post or a PDF, alright?

(5) Product Demonstrations

The fifth format is demonstration. You can purchase the product yourself and give a demo to your audience about how they can set it up or use it.

For example, if you promote a webinar tool like WebinarKit, you can demonstrate the steps of how your audience can set up the registration page, thank you page, and how they can share the links of the webinar, okay?

There are many other methods and formats of creating content, but all the aforementioned formats work the best. You can either write a blog post or record a video, okay?

So these were the formats in which you can create content.

How To Research For Content?

Before creating content that digs deeper, and includes facts and data, it is crucial to research content.

You could research content on many platforms, so roll up your sleeves and get ready to discover some well-known platforms.

(1) My GHR Method

Research 1 - GHR Method

To research content, I follow a 3 level approach called the GHR method.

G: Google Search

The first level of the GHR method is called Google Search. At this level, you open your browser and perform a simple Google search.

Suppose you want to create content on the topic: “How to make money online?

So, you will open the browser and type in the search box, “How to make money online?” and hit enter.

H: Heading Noting

The second level of the GHR method is called Heading Noting. At this level, you open the first 5 or 6 articles that appear on the screen.

Then you go through each one of them and note down relevant headings and/or subheadings. The headings and subheadings that note down divide your content into different segments.

R: Reframing

The third level of the GHR method is called Reframing. In this level, you copy and paste the content under each heading and subheading into a file.

Then you go through the points, understand them, and rewrite them in your own words.

I request you DO NOT COPY the articles blindly! The exercise is to note down the headings and rewrite content in your own words.

I would also request you to follow the GHR method for the products of your niche. Create content only about the products of your niche, alright?

The aim is to go through existing content and rewrite it in your own words, based on your experience and knowledge and make it valuable and easy to understand.

(2) Quora

Research 2 - Quora

The second platform where you can research content is Quora.

The process is simple:

  1. Log in to Quora.
  2. Type your question and hit enter. A long list of answers will appear.
  3. Go through a few answers and note down points.
  4. From those points, create a structure and give it the form of a post.

(3) Answer The Public

The third platform that I refer to for content research is Answer The Public.

Answer The Public is a keyword research tool that visualises search queries and related searches in the form of an image cloud.

It categorises queries into:

  • Are
  • Can
  • How
  • What
  • Where
  • When
  • Where
  • Which
  • Who
  • Why
  • Will

Your queries will also be segmented as per prepositions, alphabetical order, etc.

To research content on Answer The Public:

  1. Visit https://answerthepublic.com/.
  2. Then type the keywords to research content and click ‘Search’.
  3. When you click search, the related keywords will appear in the form of an image cloud. For readability, click ‘data’.
  4. You can download the entire list by clicking ‘Download CSV’.

You can also research content on platforms like Brainly, Medium, Also Asked, and so on.

If you cannot find content, go to these platforms, type your query and you will get queries asked by people. It is crucial to create content on topics that people are needing help with, okay?

4 Things To Consider While Creating Content That Converts

(1) Create Mobile-Friendly Content

Tip 1 - Mobile-Friendly Content

For maximum leverage, it is crucial to create content that can be accessed on any device. As per studies, more than 50% of the traffic is driven by mobile devices, hence, failing to optimise content for mobile could lead to you missing out on conversions.

(2) Include Videos

Tip 2 - Include Videos

According to research, about 44 per cent of people watch more than 5 videos every day, hence, including videos in your blog posts will increase your likelihood of getting conversions.

To make your content more valuable, you should embed videos that are related to your topic.

(3) Use Images

Tip 3 - Include Images

Including eye-catching images in your content is an effective way for users to process content faster than text-based information.

You could use tools such as Canva to create catchy images. Please remember that it’s best to keep the images simple and direct.

(4) Write As If Speaking To Your Friend

Tip 4 - Friendly Tone

Many beginners feel creating high-quality content means using advanced vocabulary. What I have realised is that when you create content, you create it for people. So keep it as simple as possible.

Use simple words, use words that can be easily understood. The simplicity of content is crucial to creating valuable content.

How To Create Content If You Cannot Write Well?

I know many whose biggest obstacle is not being able to write well. I know how frustrating it is when you have an impactful product, but you are unable to create content about it.

I feel how you feel! I have been in your shoes and I felt agitated when the cursor glared into my eyes and I couldn’t write even one paragraph.

So to find a solution to my problem, I opened Google and researched for hours. While surfing the Internet, I came across a tool that helps you write blog posts – in a matter of seconds!

Really!? Yes, yes, really!

The tool is called Copy.AI.

What Is Copy.AI?

Copy.AI is an AI-powered content writing tool that helps you write better content.

Using Copy.AI, you can enter a few keywords and the tool will generate a crisp copy or content for you.

It is an excellent tool that will help you create content in as little as 30 seconds and makes it look as genuine and as unique as possible.

Why Should You Use Copy.AI?

Now, if you are wondering why you need to use a tool like Copy.AI, I will share a few reasons for doing so.

(1) Affordable

Firstly, it is affordable. According to WebFX, the average cost of copywriting services is anywhere from $25 to $25,000 per page.

That’s where tools like Copy.AI enter the picture. Copy.AI and its competitors cost about $50 per month, which is way, way cheaper than copywriting services.

(2) Write Like A Pro!

The second reason to use AI for writing copy is that it helps you write a better copy!

Copy.AI will help even the experienced copywriters. Copywriting tools create the best of the best copy as inputs to their models so they always know what will resonate with customers.

(3) Create Content In 30 Seconds!

The third reason for using AI to write copy is that you can write faster!

Using Copy.AI, you can create content in as little as 30 seconds!

Select the type of content you want to write, enter the keywords, and Copy.AI will create content for you in 30 seconds!

Who Can Use Copy.AI?

You can use Copy.AI if you are:

  1. A blogger
  2. An Affiliate Marketer
  3. A copywriter
  4. A social media manager
  5. A YouTuber
  6. A student
  7. Copy.AI can be used by anyone who wants to create content!

I have published a video demonstrating Copy.AI on YouTube. You can view it here:

Conclusion

Creating content for the sake of creating content is not enough to generate leads and sales. As an Affiliate Marketer, it is crucial to create content that helps people, provides value, and solves problems.

With that being said, creating content, especially if you are a beginner, is not a piece of cake. It is an arduous task to come up with content that is valuable, unique, and relevant.

Hence, as an Affiliate Marketer, you should understand what type of content sells. Below is the list of most popular content types for Affiliate Marketing:

  1. Product Reviews
  2. How-To Guides
  3. Listicles
  4. Checklists
  5. Product Demonstrations

Before creating content that digs deeper, and includes facts and data, it is crucial to research content.

You could research content on many platforms, like Quora, Amazon, Answer The Public, Brainly, etc.

I know many whose biggest obstacle is not being able to write well. I know how frustrating it is when you have an impactful product, but you are unable to create content about it.

I feel how you feel! I have been in your shoes and I felt agitated when the cursor glared into my eyes and I couldn’t write even one paragraph.

So to find a solution to my problem, I opened Google and researched for hours. While surfing the Internet, I came across a tool that helps you write blog posts – in a matter of seconds!

Really!? Yes, yes, really!

The tool is called Copy.AI.

Copy.AI is an AI-powered content writing tool that helps you write better content.

Using Copy.AI, you can enter a few keywords and the tool will generate a crisp copy or content for you.

It is an excellent tool that will help you create content in as little as 30 seconds and makes it look as genuine and as unique as possible.

I have published a video demonstrating Copy.AI on YouTube. You can view it here:

If this post helped you create quality content easily, share it with those who are still struggling!

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