In today’s post, I will share the steps that helped me generate 139 leads from Facebook for FREE in just 7 days!
A big problem that Affiliate Marketers face is that they blindly share their links on Facebook with the hopes of generating sales and commissions.
On the other hand, every successful Affiliate Marketer knows that Facebook is a crucial business tool for their business.
But… Why Facebook?
According to Statista:
- In the first quarter of 2022, Facebook had 2.93 billion monthly active users, making it the most-used social media platform.
- India had the highest user base on Facebook with 330 million users.
Studies suggest that Facebook can help you reach new audiences.
Through Facebook, your target audience can easily find you, especially if you:
- Create a community or group related to your business
- Create and promote quality content that helps them
Additionally, it is rare to find someone who doesn’t have a Facebook account! I have seen people who do not have an account on Instagram and/or Twitter, but Facebook is used by almost everyone.
5 Steps To Generate Leads From Facebook For FREE?
So if you are not sure how you can utilise the power of this potent social media platform to generate leads for your business, I will share 5 simple steps illustrating the same:
Step 1: Join Groups
The first step is to join groups related to your niche. I am an Affiliate Marketer, hence, I have joined groups related to Affiliate Marketing.
To join groups related to your niche, follow the steps below:
- Open Facebook.
- In the search box, type your niche, and press Enter.
- Under Filters, select Groups.
- Now, you can join any number of groups.
Step 2: Post Content – REGULARLY!
The second step is to post content about your products and/or services.
For instance, since I am an Affiliate Marketer, I will post “Did you know that Affiliate Marketing is a $12 billion industry? DM me to learn more.”
When I start to get responses, I will tell them a bit about Affiliate Marketing, answer their question(s), provide value, and offer them my free course.
Note: Free course is my lead magnet to collect leads.
You can utilise the power of any of the lead magnets I listed in this post.
I published a free course, hence, I offer them the course.
However, if you do not offer a free course and have something else to offer, you can say, “Hey, do you know I have a free e-book, a free checklist, a free 1-on-1 call, etc. that helped me to level up my skills? If you are interested, I will share the link, you can grab it there.”
More often than not, people will ask you for the link and submit the form, okay? But before you share the link, provide value and solve their problems.
So, in a nutshell, post a stat or fact in Facebook groups and invite people into a personal chat session.
During the chat session, answer their questions, solve their problems, and provide value.
Then, you could invite them to a free coaching session, or share the link of your lead magnet.
Step 3: Answer Questions
The third step is to find questions people asked in the groups and answer them.
For example, I will find a question in the groups I joined and answer it, alright?
After answering the question, I will say, “If you want to learn more about Affiliate Marketing, let’s connect on personal chat, I believe my experience will help you.”
Since you answered their question, they will reach out to you with more questions, okay?
Once they DM you, you can answer their questions, clear their doubts, and then share the lead magnet, alright?
Once you have them in your e-mail list, you can send automated e-mails or broadcast e-mails informing them about your products or services.
Now, let me tell you how this method is powerful:
- Suppose you joined 10 groups and post the same stat of fact in all of them.
- Suppose 1 person from each group DMs you.
- You answer their questions, solve their problems, and share the lead magnet.
- You will have 10 leads, right there.
- Suppose you answer 1 question in each group.
- You’d have answered 10 questions, and again if you follow the steps, you will have 10 leads.
That is 10 leads from posts and 10 leads from answers. 20 leads, right there without spending a single paisa on ads.
Do you find this technique powerful?
Step 4: Short Videos
Now, let’s see the fourth step, short videos.
If you are comfortable, record a 75-90 second video and post it in every group.
The flow of your video must be as follows:
Step 1: Start with a question or fact.
Step 2: Introduce yourself in 5-7 seconds.
Step 3: Share 3 secrets or 3 tips.
Step 4: Give them a call to action.
For instance, if I were recording a 90-second video, I will say:
Step 4.1: Start With A Question Or Fact
“Did you know that Affiliate Marketing is a $12-billion industry and it is expected to grow at a compound annual growth rate of 10% per year?”
Step 4.2: Introduce Yourself In 5-7 Seconds
“Hello everyone, I am Shubhamjeet Kumar and I have been in the Affiliate Marketing industry for 4 years. And, in this video, I will share the 3 secrets to mastering Affiliate Marketing.”
Step 4.3: Share 3 Secrets Or 3 Tips
The first secret is niche clarity. In simple words, a niche is a small segment of a large market.
For example, if fitness is a large market, then yoga for fat loss is a niche. To finalize your niche, ask yourself this question: “What am I passionate about?” Whatever your answer is, it can be your niche.
The second secret is to create content that helps people and solves their problems. Create content in a way that highlights the benefits of the product and helps people, okay?
And, the third secret is traffic. You can generate traffic through 2 methods – free and paid.
You can generate traffic for free from Facebook, Pinterest, Quora, and so on. The second method is the paid method and to generate traffic from the paid method, you can use platforms such as Google ads, Facebook ads, Udimi, and so on.
Step 4.4: Give Them A Call To Action
If you found this video helpful, please click the link above and enrol in my free Affiliate Marketing course where I will share 3 secrets for mastering Affiliate Marketing.
So, enrol now and start learning right away! Cheers!
I hope the 90-second video method is clear.
Step 5: Consistency
Now, let’s see the fifth step, consistency. I strongly suggest that you post every day in all the groups and answer 1 question every day in every group.
Regarding the video, you can post 2 videos per week, okay?
If you follow all the steps I shared, you might generate more leads than me (I generated 139 leads in 7 days following the aforementioned steps).
You might generate less, you might generate more. But it is worth giving a shot, isn’t it?
I have also created a video covering the same steps.
You can watch it here:
FAQs: Frequently Asked Questions Related To Generating Leads From Facebook
Q. 1. How do I generate leads from Facebook organically?
Ans: You can go through this post thoroughly to generate leads from Facebook organically.
Q. 2. How do I generate B2B leads on Facebook?
Ans: Generating B2B (business-to-business) leads on Facebook requires a targeted approach tailored to the needs and interests of your B2B audience. Here are some effective strategies to generate B2B leads on Facebook:
- Create A Professional Facebook Business Page: Develop a dedicated business page that showcases your brand, expertise, and offerings. Use high-quality images, a compelling cover photo, and a clear description of your business. Make sure to include contact information and a link to your website.
- Share Valuable Content: Create and share valuable content that addresses the pain points, challenges, and interests of your B2B audience. Publish articles, blog posts, whitepapers, case studies, industry reports, or educational videos that demonstrate your expertise and provide valuable insights. Focus on providing solutions and actionable advice.
- Target Relevant Audiences: Utilize Facebook Ads Manager to target specific B2B audiences based on their demographics, job titles, industries, or interests. Narrow down your audience to reach decision-makers, professionals, or individuals who fit your ideal customer profile. This ensures your content is seen by those most likely to be interested in your offerings.
- Run Lead Generation Campaigns: Use Facebook’s lead generation forms or landing pages to capture contact information from potential leads. Create compelling offers such as e-books, webinars, industry reports, or free consultations that provide value to your target audience. Promote these offers through targeted ads and encourage users to provide their contact details to access the content.
- Utilise Remarketing: Install the Facebook pixel on your website and set up custom audiences to retarget website visitors. Create ads that specifically target those who have shown interest in your products or services. By keeping your brand top-of-mind, you can nurture these leads and encourage them to take the next step.
- Engage In Relevant Groups: Join industry-specific Facebook groups and communities where your target audience is active. Engage in discussions, answer questions, and provide valuable insights. Position yourself as an authority and build relationships with potential leads. Avoid overtly promotional tactics and focus on providing helpful information.
- Collaborate With Industry Influencers: Identify influential individuals or thought leaders in your industry who have a significant following on Facebook. Collaborate with them on content creation, guest blogging, or hosting joint webinars. This allows you to tap into their audience and gain exposure to potential B2B leads.
- Showcase Client Success Stories: Share case studies or success stories of your satisfied B2B clients on your Facebook page. Highlight how your products or services have helped solve their challenges or achieve their goals. Social proof plays a crucial role in attracting and building trust with potential B2B leads.
- Leverage LinkedIn Integration: Connect your Facebook business page with your LinkedIn company page. This allows you to cross-promote your content and reach a wider B2B audience across both platforms. Share relevant posts and articles, engage with LinkedIn connections, and utilize LinkedIn groups to expand your reach.
- Measure And Optimise: Monitor the performance of your B2B lead generation efforts on Facebook using Facebook Insights and other analytics tools. Track metrics such as engagement levels, reach, click-through rates, and lead conversions. Analyze the data to identify what content and strategies are most effective, and optimize your campaigns accordingly.
Q. 3. Facebook lead generation ad examples.
Ans: You will find Facebook lead generate ad examples to learn and copy here.
Q. 4. “Get more leads Facebook” meaning.
Ans: “Get more leads on Facebook” refers to the objective of increasing the number of potential customers or prospects for your business through Facebook marketing strategies.
Generating leads involves capturing the contact information (such as email addresses or phone numbers) of individuals who have shown interest in your products, services, or offers.
By expanding your leads on Facebook, you can build a larger pool of potential customers whom you can nurture and convert into paying clients.
The goal is to implement effective lead-generation techniques and tactics to attract, engage, and capture the attention of your target audience on the Facebook platform.
Every business owner knows the importance of leads for the growth of their business.
Although many businesses regularly post content that helps people, a majority of them see a few clicks but not many leads.
The goal of every business owner is to expand their business by getting more sales.
The only way for getting more sales is to convert leads into paying customers. That means you have to generate more leads to grow your business.
Facebook had 2.93 billion monthly active users in the first quarter of 2022, making it the most-used social media platform.
Hence, as a business owner, you could utilise the power of Facebook to generate quality leads for your business.
Below are 5 simple steps that, if followed correctly, could generate hundreds of leads every week:
Step 1: Join Groups related to your niche.
Step 2: Post Content about your products and services. Aim to help people and solve their problems.
Step 3: Answer Questions in the groups you joined and invite them to chat personally.
Step 4: Short Videos to provide value in byte-sized 90-second videos.
Step 5: Consistency: Post every day about your products and services and interact with the people.
Affiliate Marketing takes time and if you really want to become an Affiliate Marketer, I would love to invite you to my elite community for Affiliate Marketers!
Usually, the cost of the membership is ₹4,999 but only for you, I am giving it away for FREE!